McDonald's food for global tastes
McDonald's has opened more than 28,000 restaurants in cities around the world. Sometimes the food offered is modified to suit local tastes. For example, you might find a Kimchi Burger in South Korea, a Chicken Tatsuta Burger in Japan, a Kiwiburger in New Zealand, a McNifica in Argentina, a McKroket in the Netherlands, or a McFelafel in Egypt.
Read what a German woman has to say about this topic in Varied Menus: Modified Fast Food.
What kind of modified fast food can you find in fast food restaurants in your country? Post a comment.
Korean usually eat rice with side dishes, so some Korean fast food restaurants have rice burgers, and other restaurants have Korean traditional drinks menu, ‘Sikhae’ and ‘Sujungkao’. In addition, McDonald’s in Korean also have different menus.
Posted by: Justin | July 18, 2004 at 12:56 AM
I think it is right absolutely. The western food restaurant have to change menu in order to sell well. In korea, some of menu became Koreanized like Kimchi Burger. It is business strategy. Also, Kimchi Burger get popular.
Posted by: Great Andy | June 03, 2004 at 03:28 PM
In Korea, McDonald's sells bulgogi burgers. They are sold only in Korean McDonald's.The taste of most kinds of fusion food is not good, but it depends on a person's taste.However, most Koreans like bulgogi burgers. It is a
good example of successfully Koreanized food.
Posted by: Yumi | June 02, 2004 at 07:11 PM
I think globalization makes us diversity our culture. And most of county try to make their own food for their taste. as article already told us before, we have a Kimchi burgur. Our main food is definatly kimchi. so our restraunt modified American Hambrger for our favor. So many Korean people usually eat their own burger. people persue to combine our own food to other country's food in these day. I think this trend is optimistic.
Posted by: Adel | May 28, 2004 at 07:50 AM
I sometimes go to a fast food restaurant when I don't have enough time to have a meal. One of the fast food restaurants makes a specific burger that is called "Kim Chi burger". It is made of Kim Chi and rice, and it has a spicy taste, so I like it. I really enjoy going there to have it.
Posted by: Seon Mi Choi | May 28, 2004 at 07:47 AM
I think the strategy of McDonald's to consider each local taste is very effective. However, I and most Korean don't like kimchi burgers. It seems to be failed.
Posted by: Lee Kyoung Bok | May 28, 2004 at 07:35 AM
There is another special burger, called 'rice burger'. This burger is made with rice instead of bread, on the top and the bottom of the burger.
Posted by: Ilsoo Yoon | May 28, 2004 at 07:24 AM